WEEK 11 - Chapter 8

The social nature of human behaviour is evident in the development o social computing.  These technologies combine social behaviour and digital information.  These technologies are based on 2.0 tools and sites.

Web 1.0 was the earliest version focusing on reading data (think HTML).  Web 2.0 involved more people generating the content and focuses on participation and contribution creating the social platform via technologies such as JavaScript/AJAX.  The contents is dynamic and fuelled by mobile devices

Web 3.0 will be reading, writing, and executing, still a way ahead though, but think (NLP and IoT).  It will be used for blockchain gamed and metaverses

Fundamental function of these social platforms is social commerce – delivering commerce activity to end users, allowing them to participate in online markets and communities. We all love our online shipping, which has increased after COVID – people suddenly realised there is no harm in doing it.

REFERENCES

Gray, H. I. (2014). Managment Information Systems (1st Australian ed.). Australia: John Wiley & Sons.