WEEK 4 – Chapter 2

 

Learning Objectives

•        Identify effective IT responses to different kinds of business pressures.

•        Describe the strategies that organisations typically adopt to counter Porter’s five competitive forces.

•        Describe the characteristics of effective business-IT alignment.

Business pressures are generated by the market, technology and society, as depicted in the following diagram:

Each major pressure consists of some subdivisions. Globalisation of the market includes changing workforce, and the development of more knowledgeable customers.

Pressures related to technology include innovation and and or uselessness of a program.  this includes overload of information,

Pressures from society could ne social (Greenpeace) , political (government regulation) or legal (ethical issues)

Companies respond to the various pressures with strategies that may vary depending on industry dynamics, market conditions, and the organization's unique strengths and resources. Flexibility and adaptability are key in responding to the evolving competitive landscape.   

Strategic systems include customer Focus and made to order mass customisation.  It also includes the CRM- and self service.  Business process restructuring, and continuous business improvement strategies of companies

References:

Gray, H. I. (2014). Managment Information Systems (1st Australian ed.). Australia: John Wiley & Sons.